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#MMSocialReport Oct. 7, 2016

mmsocialreport

#MadeByGoogle went viral and we’re impressed with all their efforts, but they’ve been also been a bunch of other events happening in the tech world. Facebook-owned WhatsApp borrows from Snapchat, GIFs get interpreted by artists in NYC and Sprout Social comes out with a social media report. We’ve also suggested a link that has 16 Twitter recommendations for the curious soul. Scroll down to learn more:

1.New Study Looks at What Makes People Unfollow Brands on Social

by @adhutchinson via @socialmedia2day 

Always wondered what makes your customers unfollow your brand on social media? Sprout Social recently conducted a survey that lists out all possible reasons. From being over-promotional to using slangs/ jargons, not having a brand personality or even trying too hard at being humorous can harm your social brand! The report also talks about what makes customers follow the brand. Read up to know more about other reasons and trends. 

2. This product will save your phone when you drop it in water

by @RJSedmak via @mashable 

Dropped your phone in water, resorted to the rice bowl technique and fretting over all those last dollars? You can now relax, because ‘Redux’ is here. The low cost product promises to act as a vacuum chamber and get your phone back to life in an hour. What more? The company also promises to save Apple watches, headphones and other wearables.

3. 16 Twitter Accounts That Will Make You Smarter

by @deefontein via @hootsuite 

Your Twitter feed consists of several tweets at 140 characters each, but have you ever thought about the possible wisdom they can impart? No? Then here’s a list for you. From accounts on literature to creative knowledge and philosophy, environmental news, science, art and history, here’s an exhaustive and well thought-out list for you. Which one’s your favorite? Make your pick, and comment below!

4. Here’s What Happens When You Turn GIFs Into IRL Art Pieces

by @Lizstins via @WIRED

All you tech enthusiasts and social media nerds, ever thought of a GIF as a medium, instead of a format? A gallery in Manhattan recently held a one-day exhibition where 25 artists reimagined the format and displayed their interpretations. We love it when technology and art intersect to create meaning. Tell us what you think!

5.WhatsApp’s new camera features ‘borrow’ from everyone’s favorite lender: Snapchat

by @bryanclark via @thenextweb

WhatsApp got itself an update and a better photo interface. Inspired from Snapchat, the messaging service now allows users to to add emoji, draw and add colored text on videos and images. What do you think about apps taking inspiration from each other? Do the similarities between all these apps aid brand differentiation at all? Or do you consider it healthy competition? 

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.

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