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Metter Media Social Report | Dec. 9, 2016

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Social Media is fun because it makes things easy for you, but social platforms are responsible for regulating all the fun that might lead to disastrous consequences. While Twitter and Pinterest make it easier for customers through various customization preferences, other social media platforms also take steps to curb terrorism and initiate efforts to regulate fake news. Learn more about what has excited and inspired us this week:

1.Tweet emojis to Google to get (presumably) relevant search results fast

by @kyle_l_wiggers via @digitaltrends

Google’s experimenting in the social sphere! By tweeting an emoji at Google, you could get a suggested list of options — they could be restaurant options, for example, or certain interests and activities. With 74% of the U.S. population tweeting emojis on a daily basis, we’re glad the company decided to make use of a feature like this. Learn more about this update and how to go about it in the above mentioned link.

2.Facebook, Twitter, YouTube, Microsoft Join Forces To Curb Terrorism Content

by @prayanksam via @guidingtech

You know things are interesting when four of the biggest online forces (Facebook, YouTube, Twitter and Microsoft) come together to get rid of content that promotes terrorism. By creating a ‘shared database,’ they hope to get rid of content/users that have been written off by each of the networks. However, they still need uniformity in their policies. Read on to know why.

3.Facebook begins asking users to rate articles’ use of ‘misleading language’

by Devin Coldewey via @techcrunch

We’re glad to report to you that Facebook now has an update on the ‘fake news’ situation. In order to curb the solution, the company has asked its users to report what they think is fake. Even though it is an official report, Facebook hasn’t sent in an explanation regarding how the information works, is retained or used. It sure is a good step towards instilling transparency but how effective do you think it is?

4.While We Weren’t Looking, Snapchat Revolutionized Social Networks

by @fmanjoo via @nytimes

With stock being valued at $30 billion and their expansion into hardware announced, Snapchat sure did have a very productive 2016. It’s taken over Twitter and is on its way to become every millennial’s favorite platform. But why do we still overlook the medium that’s gained so much in so little time? Give credit where it’s due? We say YES. Read on to learn more about the company’s progress. 

5. Pinterest launches Showcase to give brands a way to shape their story

by @tamar via @NealSchaffer

Pinterest’s new update to its user interface called ‘Showcase’ just made interacting with a business profile easier! By allowing users to manually choose pictures that best depict the brand, the platform seems to be integrating the idea of customization on their profile. Can you think of any other updates which would help smoothen the user’s experience?  Tell us in the comments below or tweet to us @mettermedia.

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.

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