Metter Media Social Report, May 5th, 2017

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This week’s #MMSocialReport brings good news and bad: Facebook is increasing its efforts to monitor harmful posts, but a social media app disappeared this week. 

We also covered Twitter’s next step in the live video takeover and Apple’s latest mobile app. A lot went on in social media this week and you could use the update:

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Metter Media Social Report, April 21st, 2017

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Snapchat, Instagram, Tumblr, and Facebook all announced new features this week. Find out how the four giants are changing social media with the week’s #MMSocialReport.

And, trust us, they are big announcements. They range from Snapchat filters that you can apply to anything around you all the way to Facebook wanting you to use the platform using only your thought. Yes, it was quite the week.

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Metter Media Social Report, April 7, 2017

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Social media continues to change: live streaming has taken over, Snapchat now has a search option for public stories, the Twitter egg is now done for…

Lucky for you, the #MMSocialReport brings you the top social media news of the week. Take a look and get caught up:

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The Live Streaming Age


A couple of weeks ago, I found myself glued to the New York Times Facebook Live reporting of the People’s March for Education Justice in New York. It was a march protesting several of the new government’s initiatives on education, including the appointment of Betsy DeVos as Secretary of Education.

Broadcast reporting on Facebook, at last!

This is what we’ve come to expect from coverage of an event like this. Like on television, the large crowds were recorded to give the audience a sense of the turnout and a reporter interviewed some protesters, providing a personal account.

But because it was done through Facebook Live, it had a fresh sense of immediacy. The reporter herself did the recording from her phone’s camera. She asked the protesters questions, while viewers commented at that exact moment. The questions were often personal, resulting in parents’ musings about how they’d like their kid to be educated. The audience nearly had a presence at the event; something they could never have had through traditional news television.

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Metter Media Social Report, March 24, 2017

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Social media keeps evolving. There’s always a new feature or a new app threatening to change the game. We keep up with them all so that you don’t have to. From Apple’s new video editing app to Instagram potentially competing with Yelp—here are the top five social media headlines for the week.

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Metter Media Social Report, March 3, 2017

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The #MMSocialMediaReport is here to help you keep up with all things social media. This week, Snapchat’s parent company reinvents itself, flags in Facebook profile pictures, YouTube ads becoming more tolerable, and more…

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