Skip to content

Metter Media Social Report, June 30, 2017

屏幕快照 2017-06-29 下午2.27.42

Welcome back to the #MMSocialReport — this week we are celebrating the 2 billion users hit by Facebook, introducing the new security feature of Pinterest, updated custom geofilters on Snapchat, a group sharing feature called ‘Favorites’ on Instagram and YouTube’s update to display vertical videos more properly. Read it now to catch the trends!

 1.Facebook Officially Hits 2 Billion Users

by @kchaykowski via @forbes

Facebook has officially hit 2 billion monthly users, solidifying the company’s position as the largest, most influential social network in the world. And now it’s the time for Zuckerberg to illustrate to us how he will utilize this platfrom to make the world more “connected and open.”

2.Pinterest Launches New Security Features, Including Two-factor Authentication.

by @HillaryGrigonis via @DigitalTrends

Pinterest is a place to save ideas online——but secret boards (surprise party, private collections….) and now shopping on Pinterest give users more reasons to make sure their accounts aren’t compromised.

3.Designing custom geofilters on Snapchat just got easier

by @karissabe  via @mashable

Most fans will answer “custom filters” as the most important reason they love Snapchat so much. Now, the new feature of Snapchat is making it even easier to make your own geofilters. By using its newly-launched geofilter creation tools, you can design and buy a filter without ever closing the app.

4. YouTube will finally display vertical video properly

by @napilopez  via @TheNextWeb

There are few things YouTube commenters like to call people out on more than shooting a vertical video. But they’ll have one less reason to do so after the YouTube app’s latest update. The update allows the app to better display vertical video, in the mini-player – meaning you can scroll down and view comments or related videos.

5. Instagram is testing a group sharing feature called ‘Favorites’

by @CaseyNewton via @verge

Due to social pressures, the number of followers of a private account often swelled into the hundreds. People with private accounts often wind up using Instagram less as a result, the company says. “People are trying to hack Instagram to create smaller audiences, and we’re trying to recognize that,” says Robby Stein, product lead at Instagram.

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies small businesses and corporations alike. Need help with your social media? Email Lauren today.

Keep Your Feed Fed

10 TikTok Ideas Anyone Can Do

6 Social Media Trends to Try in 2023

How to Use Social Media for Growth and Discovery

5 Ways to Reach New Audiences with Instagram Reels

The Benefits of Partnering With A Full-Service Social Media Agency For Multifamily Residential

What Makes People Hit the Follow Button