Lots happened on social media this week — are you caught up? Instagram introduced Type Mode and another new feature for advertisers. Snapchat is trying to keep up, following behind with new fonts and new features (and no one’s happy). Facebook wants to expand its video capabilities. Also — get a first look at the next batch of Emojis! Read more in this weeks #MMSocialReport:
1. Instagram’s Type Mode is the Feature We’ve All Been Waiting For
by @chelseaadelaine via @POPSUGAR
Instagram launched their type mode for stories and people (MM included) are loving it! New font styles, new colorful backgrounds, no photo required— share your thoughts without any of the pressure.
2. Snapchat slips in features like fonts and do not disturb amidst redesign
by @joshconstine via @techcrunch
Last year, Snapchat announced its plans to redesign its app to create a more flexible, user-friendly experience. Now the application has rolled out its first new features, new fun fonts, and a new mute feature.
3. Facebook Planning Changes to Watch, Adding More Incentive for User-Created Content
by @adhutchinson via @socialmedia2day
New competition for YouTube? Facebook is planning to expand its video platform, opening the feature to individuals in hopes to encourage more user-generated content on the large social media platform.
4. Instagram Gives Brands New Way To Sell In ‘Collection’ Ads
by @garettsloane via @adage
Instagram has made it easier for users to interact with ads, now offering brands a feature called Collection. No more waiting for a browser to load when clicking an ad — users can now purchase items in-app!
5. Get ready for a bunch of new emojis (yes, including a partying face)
by @romaindillet via @techcrunch
Sample images of some of the newest emojis have been released online. Here is a first look at what new animals, objects, and smileys users can look forward to (and when we can expect them).
MM’s Pick of the Week!
This week, Snapchat rolled out a new update and users aren’t too happy:
https://twitter.com/purpdrank/status/961830727175192576
https://twitter.com/cmorrison_15/status/961078905368170496
But it’s not all negative:
https://twitter.com/avadami/status/961063057387606017
Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.
