COVID-19 Social Media Tips For Nonprofits

As we continue to see the COVID-19 pandemic evolve, all industries are being forced to adapt their approach to social media for the time being – including nonprofits. An industry that relies heavily on fundraising events that have since been canceled or postponed, nonprofit organizations must find new and inventive ways to continue their mission and pivot their fundraising approach during this time. 

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COVID-19 Social Media Tips for Insurance Agents + Carriers

As people around the world are adjusting to the “new normal” of social distancing and the unprecedented effects of the coronavirus, social media is more important than ever. As we become more isolated physically, we’ve come to rely on social media and the web to connect us to our families, friends, and coworkers, and to provide some much-needed levity and entertainment. Continue reading

Webinar: How do I post on social media while remaining empathetic during COVID-19?

The first of 3 free webinars as part of Metter Media’s Webinar Week, answering the top questions we’ve been hearing from business owners + marketers about their social media during COVID-19.Continue reading

Building Your Personal Brand on Social Media

Now, more than ever, having a personal brand on social media is crucial for several reasons. Future employers look for a strong personal brand in their future employees, and people use their personal brands to become an influencer in their fields of interest. Of course, you already have your own personal brand outside of social media, but what social media does is create a visual element that acts as a public portfolio for people to follow. However, building your personal brand isn’t just hopping on social media and posting whatever. Precise thinking and strategic planning go into creating your personal brand. Here are five tips to consider when building your brand on social media:

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Metter Media Social Report, July 14, 2017

#MMSocialReport

It’s Friday and that means…. the #MMSocialReport. This week was a hectic week for the social world, especially Facebook. We saw Facebook reveal the ability to capture emotions via facial scanning to offer emojis, plans for Messenger Ads to go global, and how to upload your own GIFs. Twitter tagged along with an update to filtering notifications and Google Earth announced big plans for Google Earth stories.

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Metter Media Social Report, June 23, 2017

#MMSocialReportWill Facebook challenge networks by offering TV-quality videos? How do you use Snapchat’s latest map feature? How can you earn money by being broadcasters at Periscope? Can you instantly find related ideas by using Pinterest Lens? And what is the latest feature of Instagram “Replays” about? These questions and more are all answered in this week’s #MMSocialReport:

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Facebook Stories: Imitation, But Not Flattery

Facebook stories- (3)

They say imitation is the sincerest form of flattery. That may be true in some situations, but when you’re one of the most successful social media networks in the world, does imitating your competition help or hinder your success?

Don’t get me wrong, I love a good Story — but when I want to post a Story, I go to Snapchat, because that’s what it’s for.

Working in the social media world, I spend a lot of time thinking about and posting content. But lately, I’ve been finding it difficult to decide which app to post to, because they all have overlapping features — and, frankly, overlapping audiences.

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