Let me tell you a little secret about social media marketing: big businesses are using you.
No, they’re not stealing your identity, and they’re not looking to trade your voice for a pair of rad human legs – but they are doing something pretty smart that you might not even notice.
That picture you posted on Instagram yesterday of Taco Bell’s newest Tex-Mex Frankenstein? Those hashtags: #TacoBae #ThinkOutsideTheBun? And your geo-tag showing you were at the combination Pizza Hut and Taco Bell? That was an ad… that you provided… FO’ FREE. Continue reading