We know businesses across the world have felt the financial crunch from coronavirus restrictions over the past 8 months. While the end of the pandemic is uncertain, one thing is for sure: many continue to seek connections through social media. To help put together your COVID-19 social strategy we’ve put together steps on how to get started. Continue reading
With over 1 billion active users, there’s no denying that Instagram remains one of the most influential social media platforms out there. So, as a brand, it is crucial to not only be active on this platform, but to do so in a thoughtful and carefully curated fashion. We’re talking aesthetics.
We know you may have JUST go on board with this whole TikTok thing, just to have a brand new platform take the social world by storm. We also know that many people, just like you, are wondering what the differences and similarities are in these video sharing channels.
We get it! And while many marketing strategies promise clicks for cheap, it’s smart of you to wonder “okay great, clicks from whom?”
Social media advertising is the number one way to drive more relevant traffic to your website — and the answer to “which users will find my site?” is all in the targeting. You’ll want to develop a cold traffic strategy and a warm traffic strategy. Facebook advertising is a great place to start.Continue reading
EVERYONE deserves to be their happiest and healthiest selves. We are, by no means, wellness experts here at MM — but we do know a few people who are! Here are *just a few* of our favorite heath + wellness accounts to follow on Instagram.
Across the nation, many businesses are continuing to reopen during this “new normal.” But COVID-19 has pushed more people to stay at home and seek connection through the social media world. What does this mean for businesses trying to get back on their feet? This means meeting your customers where they are spending most of their time — on social media.Continue reading
Over the last few months, we’ve seen the number of virtual events rise exponentially as a result of the ongoing pandemic. Because companies and employees can’t meet in person, hosting events online is the next best thing — and can even add more value than in-person events. While we still crave the social aspect of networking and meeting in person, virtual events still have a lot to offer and you may want to consider attending one to see what they’re all about. Plus, 93% of event marketers plan to continue investing in virtual events in the future, so they might be here to stay.Continue reading
As COVID-19 restrictions are lifted, businesses are reopening and doing all they can to spread the word about updates and safety guidelines. Social media is an important piece of the reopening strategy, and we’ve put together a roundup of some of the best reopening announcement posts seen in our feeds.Continue reading
On Wednesday, June 3, we were thrilled to partner with EM NARI (National Association of the Remodeling Industry of Eastern MA) to offer a webinar for the remodeling industry on how to navigate the “new normal” on social media. Continue reading
On Wednesday, May 27, we were thrilled to partner with Boston Design Center to offer a webinar for the design industry on how to navigate the “new normal” on social media. Continue reading