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#MMSocialReport Dec. 1, 2017

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Big changes are happening this week in the world of social. Twitter is still updating and revamping while Instagram hit a major milestone. Pinterest is changing its viewing options and Facebook is doing its part in suicide prevention. And Snapchat — who knows what we will see next from them? What a week! Read more in our #MMSocialReport:

1. New Twitter Test Removes Re-Tweet and Like Counts from Tweet Embeds

by @adhutchinson via @socialmediatoday

Twitter is trying to up engagement. How? By eliminating retweet and like counts from embedded tweets. See what will replace them. 

2. There are now 25M active business profiles on Instagram

by @anthonyha via @TechCrunch

Instagram hit a big milestone with 25M active business profiles! Hooray! But what does this mean for communicating with customers organically?

3. Pinterest Autoplay: What it Means for Video Marketing

by @Truefilmpro via @socialmediatoday

Learn how to use Pinterest’s newest feature — Autoplay. Pull in more viewers with a two-second animated thumbnail. 

4. Facebook’s suicide prevention AI can now do more to help people in trouble

by @karissabe via @mashable

Facebook made a big leap in suicide prevention. Using new AI technology, it will be easier to detect individuals in need. 

5. Snapchat just completely redesigned its app. Here’s why. 

by @kerrymflynn via @mashable

Here comes Snapchat 2.0! Or maybe even 15.0? Who knows — but this overhaul is going to be a big one. Here’s what we can expect.

MM’s Pick of the Week!

Why not a meme? And while we’re at it — why not a Drake meme? This week, Drake gave us a reason to chuckle:

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies small businesses and corporations alike. Need help with your social media? Email Lauren today.

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