Client Spotlight: The Chateau

Founded in 1933 by the Nocera family in Waltham, Massachusetts, the Chateau restaurant group now has 8 locations throughout Massachusetts. They pride themselves on their tradition of Italian family dining, friendly service, and quality food at reasonable prices, which has earned them a loyal customer base.

But, with their customers increasingly growing on Facebook, they wanted to best utilize social media to communicate all of their various weekly promotions. And as that customer base grows older, they wanted to figure out how to reach a younger, millennial audience and start a new generation of loyal diners (many of whom are now on Instagram). Metter Media was brought on to bring this 86-year-old Italian family restaurant’s online presence into the 21st century with a creative social media strategy.

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Client Spotlight: United Marble

United Marble is a family-owned and run marble purveyor and fabricator based in Watertown, Mass. Since 1987, United Marble has been New England’s preeminent natural stone company, providing material and installment for homes, corporate offices and more. We’re lucky to work with United Marble, bringing their long-running history to the forefront while keeping their voice fresh and exciting on social media.

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Joey’s Weekly Game of Thrones Meme Roundup

Our culture is producing content at an increasingly fast rate every year, which allows content creators to cater to more varied niches and interest groups. It’s likely that your friend has binged at least three or four TV shows you’ve never even heard of. Someone’s favorite movie may be something you’ve never seen a trailer for. However, in the summer of 1976 when Spielberg’s Jaws was released, everyone from your grandmother to your college roommate would have seen it, if not at the very least been aware of the film’s existence. As we create more and more content it seems like the big cultural ‘must sees’ are coming fewer and farther in between simply because there’s just so much to see.

That’s why this last season of Game of Thrones feels so special. It feels like the last remaining bastion from the era of “appointment television” coming to an end. Aside from Game of Thrones, an awards ceremony, or a sporting event, what was the last thing you remember saying “Did you see x last night” in reference to the following day to a co worker or classmate? Game of Thrones is seemingly the last scripted cultural phenomenon that fans tune in to watch on a weekly basis, live tweeting, sharing theories, and of course — since it’s 2019 — memes.

Memes have become such a ubiquitous part of the cultural conversation in the digital age we live in, so naturally, one of the largest pieces of pop culture coming to an end is an extremely memeable affair. In honor of Game of Thrones coming to an end I will be rounding up and discussing my favorite memes from the week that follows each new episode until the finale. After all, the night is dark and full of terrors, so here are some memes:

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