It’s time for the sixth weekly roundup of our team’s favorite COVID-19 related social media posts! We launched this series to feature some of the great content seen in our feeds about how to make the most of this time, provide helpful advice, spread positivity, and encourage helping others.

Social media engagement has now shown to have increased by 61% over normal usage rates. “Messaging across Facebook, Instagram and WhatsApp has increased 50% in countries hardest hit by the virus. Twitter is seeing 23% more daily users than a year ago.” (Read more in a recent Forbes article here.)

Scroll down for our next list, and check back every week for a new round. When you’re done, feel free to drop a comment with a brand you’ve seen doing social media right during this unprecedented time.

1. Financial tool @getkoho puts another spin on taking a moment to breathe using the familiar iPhone volume mute screen.

 

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The best Sunday morning view? The bed, obviously.⁣ ⁣ Why not start the day by sharing your KOHO 2019 Tax Year in Review for a chance to win an extra 1% cash back for 90 days? Don’t forget to tag us 😊

A post shared by KOHO (@getkoho) on Apr 19, 2020 at 5:30am PDT

2. @mailchimppresents has an appealing way to get the message across about an announcement. This could be used for a reopening, virtual event, or piece of news.

 

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Martin and his wife Jaime wanted to create an at-home yoga series for children. The pandemic has turned their niche business into a booming necessity. Martin talks about that shift on the latest episode of Call Paul. [link in bio]

A post shared by Mailchimp Presents (@mailchimppresents) on May 7, 2020 at 4:08pm PDT

3. MM Client @bluebird_bio designed a simple, colorfully bold graphic with standout text to highlight a key phrase. Something like this can be used for staff spotlight quotes, notable items within a list, or the main point of an announcement.

 

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Did you know that someone living with transfusion-dependent beta-thalassemia (TDT) can need a blood transfusion every 2 to 5 weeks in order to survive?⁣ ⁣ Blood donations have declined due to COVID-19, but the needs of TDT patients remain the same.⁣ ⁣ In support of International Thalassemia Day, and in light of the global blood shortage, if you are healthy and able, please consider donating blood if you can in accordance with local mandates.

A post shared by bluebird bio (@bluebird_bio) on May 8, 2020 at 4:46am PDT

4. This @honey template grabs attention with button-themed giveaway text and a branded splash of color.

 

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[GIVEAWAY CLOSED!] Congrats to our lucky winner @its_jeanelle 🎉 Stay tuned for future giveaway announcements! Now that we’re spending extra time in the kitchen, slowly realizing that our cookware could use a major upgrade. That’s why today we’re giving away a 12pc Aluminum Cookware Set by @cravingsbychrissyteigen 🍳 To WIN: 1. Follow @Honey 2. Tag a friend 3. Tell us in the comments below what dish you’d cook using this set! One lucky winner will be DM’d in 48 hours. Remember, accounts must be public to receive our DM! Must be ages 18+ and a U.S. resident to enter. No purchase necessary. Contest rules with link in bio. #TagTuesday #Giveaways

A post shared by Honey (@honey) on Apr 21, 2020 at 9:08am PDT

5. As summer approaches, @createcultivate‘s digital “summer camp” is a brilliant idea! This could be a new approach to the “couchella” and virtual festival events that have been done many times up to this point. The carousel format is great with a flyer-style graphic for the first image, followed by a slide for each activity taking place at camp.

 

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Camp is calling! 🏕️ We know the importance of some good old-fashioned fun, and we also know that you’re always looking to further your business, whether you’re on the beach or in the boardroom. We’re redefining the meaning of summer camp with our second virtual summit, Digital Summer Camp! Join us for a jam-packed day of real-talk panel discussions, impactful workshops, virtual networking (we know how much you loved this at #CCMoneyMovesSummit!), with fellow C&C campers 🎒, and mentor power hours with industry experts. Could your small business use some additional funds right now? 💰 It’s your time to shine! We’re dedicating proceeds of Digital Summer Camp tickets to a $10,000 grant for one lucky small business owner in the creative industry. Three female founders will be selected to pitch their small business in front of major judges for the chance to win! P.s. Tickets are only $29.99, and #CCInsiders receive FREE admission! 🤑 Link in bio to join in on the fun. #CCSummerCamp

A post shared by CREATE & CULTIVATE (@createcultivate) on May 5, 2020 at 9:42am PDT

6. I love how the @bumble app posted a quiz in a format often seen in magazines. This could be used for an entertainment piece of content with shows that are relevant to your industry; for example: cooking shows for a restaurant and home improvement shows for real estate.

 

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Today, we’re The Bachelor🌹 Tell us who you are ⬇️

A post shared by Bumble (@bumble) on Apr 26, 2020 at 3:22pm PDT

7. @bumble also caught our attention with a relatable post, both in terms of the familiar DM design and content consisting of things many people have done or seen friends do. This can be customized with any quarantine-specific activity for a fun social media piece.

 

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Tell us how you really feel.

A post shared by Bumble (@bumble) on Apr 19, 2020 at 3:52pm PDT

8. Business Innovation District and MM Client @centralsqbid uses simple templates to share news articles by outlining a screenshot of the news with a customized border of their branded colors and a fun design. This will look much better in your feed than an article or email alert screenshot alone.

 

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ICYMI: The City of Cambridge announced that they’ll be supplying free masks to help residents comply with @massgovernor’s order requiring face coverings. Click the link in bio to read the full article ＋ to see where in #CambMA Cambridge Police will be distributing these masks.

A post shared by Central Square BID (@centralsqbid) on May 8, 2020 at 1:44pm PDT

 

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As the @cambcommcenter’s Food & Supply Pantry enters its second month of service to the community, we’re taking a second to thank partners like @foodforfree who have been fighting food insecurity for decades. As this @cambridge_day article outlines, Sasha and the FFF team have never been needed more. As the pandemic peaks, they’ve gone from serving around 160 meals a week to over 1,900 meals. ⁣ ⁣ For more on their work, read the full article at the link in our bio. ⁣

A post shared by Central Square BID (@centralsqbid) on May 6, 2020 at 12:55pm PDT

9. We love @sweetgreen and their way of showing some behind-the-scenes details — in pop-up and folder form— of a new menu item. Something similar can be done for an item or product launch!

 

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This was supposed to take a year, we did it in a month. From socially distant photo shoots to packaging panic and dressing drama, head to our story for a peek behind the launch of plates.

A post shared by sweetgreen (@sweetgreen) on May 7, 2020 at 1:47pm PDT

10. Luxury apartment building and MM Client @theandisouthbay literally illustrates how a virtual tour looks by showing someone holding their phone with the apartment imagery on the screen. This is a great model for other apartment buildings, condos, and homes until in-person tours and showings can resume.

 

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Experience what it’s like to #LiveTheAndi from the comfort of your couch! 🛋 Click the link in our bio to schedule a virtual appointment. 📲

A post shared by The Andi South Bay (@theandisouthbay) on Apr 6, 2020 at 3:01pm PDT