Marvel keeps churning out the content and so 👏do 👏we 👏! Read on to find out how Facebook’s News Feed ads are changing, how to use the new Twitter layout, where Instagram is testing the removal of likes, and a problematic error in Facebook’s Messenger Kids.

1. Facebook’s News Feed ads are changing

by @kerrymflynn via @digiday

A slew of changes are coming to Facebook ads on the news feed very soon, such as the number of lines of text being shown or shrinking image sizes. Facebook says that this will make ad copy even more vital than before. Even with growing popularity of news feed ads, the response from the market to this upcoming change remains to be seen. Facebook’s news feed ad changes will kick in on 19th August.

2. How to Use the New Twitter Redesign You Just Noticed You Have 

by @katie_connor23 via @CNET

There is no way to miss the new updates for the Twitter platform. After logging onto the site, users are prompted with choices for their site layout. Personalization has become easier with adjustments for font size, colors, and background themes. The updates make the site very smooth and similar to their clean mobile app appearance … but not everybody’s a fan.

3. Instagram’s Test of Removing Like Counts is Being Expanded to More Regions

by @adhutchinson via @socialmedia2day

For the past couple of months, Instagram has been testing a feature that removes the number of likes on posts for users in Canada. Just recently, they announced that they would be expanding the test program to users in Australia, Brazil, Ireland, Italy, Japan, and New Zealand. In doing this, Instagram hopes to reduce the competitive nature of the site and improve the mental health of its users.

4. Facebook fails to keep Messenger Kids’ safety promise

By @riptari via @TechCrunch

Messenger Kids, launched by Facebook over two years ago as a private messaging platform, is having safety issues. An error in the platform allows children to create group chats and invite friends who have not been approved by the parent. The Verge reported that thousands of children were a part of unapproved chats — the complete opposite purpose of the platform. 

MM’s Pick of the Week!

Last weekend was San Diego Comic Con (#SDCC). At the panel from Marvel Studios, long awaited by thousands around the globe each year, President Kevin Feige announced all that is to come from Phase Four of the Marvel Cinematic Universe, setting social media ablaze. 

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.