It’s time for the last #MMSocialReport of 2016! It has been a crazy but monumental year for social media — in both good ways and bad. In this week’s report: a review of some of the most important social media milestones of 2016, the podcast popularity boom that led to audio-only Facebook Live broadcasts, Snapchat’s newest craze, Twitter’s new 360-degree Periscope live streams, and an insightful analysis of the year’s fake news problem including why you won’t find it on LinkedIn.
It’s not that easy to guess who’s on Twitter. It’s also not that easy to become an Instagram Influencer. But with constant updates coming to all platforms/apps, and information being circulated at a high pace, the spread of fake news has become a major concern. What are the regulations we need to set? Read on for a few of the solutions that we came across:
Facebook, Snapchat & Instagram: These 3 social media platforms have ruled this week’s social media report. In this week’s news, we’re making the retail experience more effective on Instagram and Facebook, a new Facebook video messaging app is being launched for emerging markets, and hardware (i.e. Spectacles by Snapchat), brand expansions, and extensions are the flavor of this week. Read on to learn more:
Welcome to this week’s #MMSocialReport! Read on to learn about Twitter’s new promoted stickers, how to actually see what your Facebook friends posts in real-time on your news feed, and Facebook’s new 360 video tools! In the not-surprising-news category, a self-declared “hater-free” platform is becoming a haven for trolls. Scroll for details!
Happy Friday! In this week’s #MMSocialReport, we share our excitement for more female emoji representation and the launch of Instagram Stories. Also, heads up — ads are coming to Facebook Live, Snapchat is making scannable codes for the real world, and LinkedIn introduces videos from influencers. Read on for details!
Your website serves as a virtual home for your business, and contact information, menus, and social links serve as its foundation. These are all necessary details for any restaurant website you build.
Think about your site as your home: there are really only a few rooms that give you the chance to express yourself. There are a few luxuries you can add to this home, such as online ordering, gift cards, and a restaurant-loyalty program, all of which enhance the website experience; however, you only have few pages to really make your website stand out, reveal the culture of your restaurant, and feature exciting happenings.
You may need to renovate and build a new addition, and in comes your new blog.
There aren’t many restaurants venturing into this space. Managing a restaurant blog is a time commitment; it requires a creative mind, and it means you’ll have to constantly update your website. However, the positives outweigh the negatives. Even if you’re only blogging once a month, that one post is building your brand, speaking directly to your customers, and keeping your restaurant on guests’ minds.
Many restaurant owners don’t know how to get started with blogging. To help inspire you on this new venture, check out these examples of restaurants who blog with finesse. (Click on the images to enlarge.)
Social media capabilities are improving! This week, bitly announced deep linking for mobile apps, and Twitter partnered with a top music service so you can stream songs in your tweets. We also answer the big question – what is Facebook doing to adapt to new trends, both good and bad?
Finally, let’s look at some strategies to keep your cool around people on the Internet who make you want to set your computer on fire.
In January, I wrote this post about @BrandsSayingBae, and how big brands on Twitter try too hard, try the wrong things, and come off the wrong way.
If you’re wondering if things have changed since that account went viral, they haven’t.
The most diligent and recent offender? Italian-themed restaurant chain, Olive Garden, of course!
In this week’s #MMSocialReport – tips to enhance your visual content, an insightful analysis of the New York Times‘ year in social media, the complex relationship between technology and stress, and some of the best blogs on the internet you should be watching.Continue reading
A conference to a marketer is similar to a festival for a music fan – both attend their respective events to see the top people in the field and mingle with others who share their interests. When you’re there, it feels like a vacation because you’re enjoying yourself while also learning from one person and sharing something new with another (okay, you’re still at a work event, but you’re not at your desk!).
There are a ton of seminars covering a broad range of general marketing areas from social media and SEO to content creation and advertising. Here’s a list of 10 hand-picked social media marketing conferences happening in the US that should be on your radar this year to keep up-to-date on the latest trends and best practices, enjoy insightful talks from our industry’s influencers, and maybe even make some new marketing-loving pals while you’re at it: