Welcome to this week’s #MMSocialReport! We’ve got plenty of news about Snapchat (is it finally the end for the app?), the potential for sponsored GIFs from Giphy, and a mysterious video-chat project from Facebook.
Facebook Stories: Imitation, But Not Flattery
They say imitation is the sincerest form of flattery. That may be true in some situations, but when you’re one of the most successful social media networks in the world, does imitating your competition help or hinder your success?
Don’t get me wrong, I love a good Story — but when I want to post a Story, I go to Snapchat, because that’s what it’s for.
Working in the social media world, I spend a lot of time thinking about and posting content. But lately, I’ve been finding it difficult to decide which app to post to, because they all have overlapping features — and, frankly, overlapping audiences.
Metter Media Social Report, Jan. 13, 2017
In this week’s #MMSocialReport: Facebook Live’s new update and a review of their persistent issues with censorship, Snap Inc’s new home, WhatsApp’s long-awaited improvements, and Tom Brady — need we say more? Read on for the full scoop:
Metter Media Social Report, Dec. 30, 2016
It’s time for the last #MMSocialReport of 2016! It has been a crazy but monumental year for social media — in both good ways and bad. In this week’s report: a review of some of the most important social media milestones of 2016, the podcast popularity boom that led to audio-only Facebook Live broadcasts, Snapchat’s newest craze, Twitter’s new 360-degree Periscope live streams, and an insightful analysis of the year’s fake news problem including why you won’t find it on LinkedIn.
Metter Media Social Report, Dec. 23, 2016
In this week’s #MMSocialReport – Facebook’s colorful new update, Uber’s new Snapchat filters, a complete calendar of hashtag holidays for 2017 and how to use them, Oculus VR’s new social hangout, and some of the most popular social networks around the world. Dig in as we wrap up the year with plenty of “what’s next”:
Metter Media Social Report, Sept. 30, 2016
Twitter marks its presence during the American elections and Facebook intends on making the workplace more friendly with its new Facebook at Work Initiative. Snapchat comes out with own version of glasses called “Spectacles” and you can now make your Twitter Moment. There’s more to these expansion plans. Learn more in this week’s Social Report!