social media Archives - Page 19 of 23

Star Power: Celebrities Using Social Media for Good

Not to sound too cliché, but Spiderman’s Uncle Ben was right: with great power comes great responsibility, and arguably the most powerful tool in the universe today is social media.

Some celebrities choose to use their status for evil (lookin’ at you and your battery-acid Ciroc, P. Diddy), while others choose to lend their voices to more rewarding endeavors. Star Power is the first of an ongoing column focused on celebrities who use their social media skills and popularity to raise money and awareness for charitable causes. These are their stories.

RECAP: Twitter Q&A With Jake From State Farm

Everyone knows the infamous man in khakis: Jake from State Farm. He’s on the phone with your husband at 3 o’clock in the morning, wearing a red polo and sounding hideous. When we discovered Jake had his very own Twitter account, @JakeStateFarm, we had to follow along and see what this crazy insurance agent of the night had to say. After noticing that what he had to say was a lot, we knew a Twitter Q&A was in order. See what went down below!

@jakestatefarm halloween Hootsuite Jake from State Farm social media social media tips State Farm Tweetdeck twitter Twitter chat

Memes Social Media Managers Will Love

Everyone loves memes, especially when they’re particularly relatable. Being social media managers and working with these characters on a regular basis, our team came up with a few favorites to voice our frustrations (and successes) when it comes to reach, engagement, and other daily SM battles. Feel free to tweet us some of your own @mettermedia!

bad luck brian doge dos equis forever alone memes social media social media manager success kid

Top 10 New Tools in Social Media Tech

I’m not sure if I’m turning into a grandma at the ripe old age of 22, but it seems like kids these days always have new toys. I normally would complain, but this year, all the new gadgets are geared towards social media.

As technology keeps progressing and social networking becomes more and more ingrained in our daily life, it’s not surprising to find more and more items that ROCK for the digital generation. Hardware like the selfie stick is designed to make social easier through incorporating digital applications with physical tools (Disclaimer: just… don’t use the selfie stick. Please.) Not only are all these new gadgets super cool, they make life on the internet a breeze.

To save you some time, we compiled a list of the top social media tools for social media marketers, lovers, and lurkers alike.

iphone iphoneography social media social media tools

Social Media Tips From #Boston Pros!

Remember our all encompassing, sightly mind-blowing round-up of who to follow on Twitter in Boston? If not, we highly suggest clicking HERE to see who made the cut, and then clicking HERE to subscribe to that list on Twitter.

Don’t worry, we won’t say the word “click” again.

Well, since the birth of that list, we’ve reached out to our Twitter pros in hopes that they’d break off a piece of their social media wisdom. Below you’ll find the results: a magnificent cornucopia of tips, advice, and general online community wizardry, all available at your disposal.

So go ahead — read up and tweet out. Because when it comes to Twitter, it’s totally awesome to follow, but it’s totally awesomer to lead.

Oh, and that promise about no more clicking? We take it back. CLICK AWAY!

allston boston cambridge social media social media tips Somerville twitter twitter tips who to follow in boston

7 [Life] Tips for Social Media Marketers

community managers lifestyle marketing protips social media social media managers social media marketers social media marketing

11 Social Media Features We WISH Existed

As professional social media fanatics, we at Metter Media spend a LOT of time online. Because of that, it should come as no surprise we have plenty of ideas that could make our (and everyone else’s) experiences better on social networking.

Sometimes that article about the new iPhone could really use a Macarena baby GIF — that Facebook won’t allow. Or you get a Twitter notification on your phone that you can’t read because someone sharing the account already opened it and it disappeared before your very eyes. And it’s beyond frustrating.

In the midst of scheduling posts, sharing cat pictures, and lightheartedly making fun of each other, the MM team came up with our top social media gripes that we’d love to see solutions to — soon.

community management facebook foursquare gchat google google hangouts instagram pinterest social media social media features social media management swarm twitter

Responding to Feedback: When Negativity Fails & How To Fix It

(NSFW language coming up. You’ve been warned!)

You’re a restaurant owner or chef, and a critic or customer totally throws your establishment under the bus. Or an artist, and somebody you’ve never met bashes your work. Or… you get the idea. How do you react?

It reaches you on a personal level, so you feel the urge to fire back. Right?

Just this week, a San Francisco chef did just that via a window sign, saying, “Yes we use MSG, we don’t believe in organic food, and we don’t give a sh*t about gluten-free.”

That’s what you want to do, but definitely not what you should do!

Unfortunately, this type of reaction is not uncommon, and it’s occurring far more often thanks to chefs and restaurant owners venting on very public social media platforms. The outrage gets picked up by news outlets, goes viral, and ends up in articles like this explaining how NOT to handle customer service.

Angela Bray chefs customer service negative feedback negative reviews online reviews restaurants social media social media tips

Famous in 15: 4 Internet Celebs Show How Easy Viral Fame Can Be

Andy Warhol said, “In the future, everyone will be world-famous for 15 minutes.”

Warhol didn’t account for the future being so social, though. Nowadays, thanks to the power of social media, everyone can be world-famous IN 15 minutes. Viral fame is a sudden movement on a permanent platform. That kind of infamy lasts a lot longer than a few minutes.

Here are some sudden celebrities and how they reached their fame overnight:

Sarah Ribeiro social media Vine viral videos YouTube

Big Brands Doing Social Media Right

It isn’t easy to run a successful social media account for your business (which is why you should hire Metter Media, ahem), but there are a few companies who not only do it well, they’re basically our Social Media Heroes who can teach us quite a bit. Your brand has more in common with national names than you think, and if you look closely at their updates, you’ll begin to see patterns that have helped them get to that special place in our Favorites.

Here are our picks for big brands doing social media right, and what, exactly, we can learn from their bacon tweets and khakis:

brand management Jasmine Lopez social media social media tips