
This week’s #MMSocialReport is all about Twitter! Get the scoop on how #SuperbowlXLIX ruled the country’s conversations, where the happiest Twitter users live, and all about the network’s three new features for 2015!

This week’s #MMSocialReport is all about Twitter! Get the scoop on how #SuperbowlXLIX ruled the country’s conversations, where the happiest Twitter users live, and all about the network’s three new features for 2015!

With every widely televised event like the Super Bowl comes a barrage of live tweets taking over your feed. We’re all watching the same thing, yet we feel the need to tell each other about it, too.
But that’s exactly the fun of it – live-tweeting a TV show or award show or sporting event lets you share an experience with people around the country (or world), and it can be pretty enjoyable to read everyone’s opinions and witty remarks.
That is, until The Brands come in. People on social media know when they’re being sold to and we finicky millennials don’t like it, so what marketers have to do is be creative when jumping in to popular conversations. Be part of the conversation, if you insist, rather than trying to dominate it. And don’t be all bold about it, OKAY? But there is a fine line between creativity and simply trying too hard.

‘Sup social fam. While you were eating/drinking/sleeping/staring wistfully out at that snowy abyss or deciding how much whiskey was necessary to begin shoveling, we at Metter Media were, of course, on the Internet. And Twitter, of course, is still swarming with blizzard-related tweets, hashtags and memes. (How else do you expect us to respond to anything going on in the news?)Continue reading
The Internet is a giant breeding ground for hilarious and insightful material. A recent shining example is a new Twitter account dedicated entirely to big corporations using completely inappropriate teen slang such as “bruh,” “yas,” and most importantly, “BAE” on the platform.
For those completely behind on the times, bae is an acronym meaning “before anyone/anything else,” and is sincerely used, on occasion, as a term of endearment for one’s significant other. But most often, it is ironically used to describe objects one feels especially passionate about. Bae is largely the subject of memes.
In this week’s #MMSocialReport – tips to enhance your visual content, an insightful analysis of the New York Times‘ year in social media, the complex relationship between technology and stress, and some of the best blogs on the internet you should be watching.Continue reading

Welcome to Twitter, the world’s top short-form social media platform! With over 100,000 users signing up daily, you’re not alone, so don’t be afraid. The “rules” seem tough to learn, and posting may appear to be daunting, but Twitter is fun and welcoming — we promise. But 44% of users sign up for an account and then never tweet. We’re here to fix that. Here are some rules and basic etiquette that every new Twitter user should know:
Will WhatsApp reign for long? Are your grandparents making their marriage official by posting it on Facebook? What the heck is going on with Google Glass? These questions and more, answered in this week’s #MMSocialReport.Continue reading
ICYMI: Facebook has acquired a tech startup and 2015 has been deemed the year of the crowd. Of all the blog posts and articles floating around the Internet this week, we’ve rounded up a few useful posts you may have missed, covering news, trends, and features.Continue reading
Happy new year! While everyone was celebrating the past two days, we made sure to keep track of what was happening online and rounded up a few useful posts you may have missed, covering news, trends, and new features from your favorite apps.Continue reading
You were probably online as little as possible this week due to the holiday, giving yourself no free time to browse the web or check your favorite blogs. But that’s okay! We’ve rounded up a few useful posts you may have missed, covering news and new features from your favorite apps.